All seeing EYES
Having worked across 400 companies and 80 Data warehouse/ Data lakes and everything in-between in the universe of Data, it is safe to say we are Data Gurus. And like most Gurus the interest in observation supersedes giving advice.
Every master that Jackie Chan ever had made him follow one discipline - the discipline that is key to martial arts. WATCH the WORLD. We think it applies to Tech orgs like us too. It is far more complicated than one thinks because the moving variables are many and only a keen observer keeps as many notes as required to arrive at statistics that are FACTS.

When we work on client projects we are keeping an eye on the world around us in tech, science, global laws, regional compliance, competition moves and competition of our clients too. The precision focus we have delivering numerous projects provides the base for research level facts and needs of market. It is more factual than just a client filled out form on what they think they need. At Alpharithm our strength has been wide exposure, deep learning and an ability to TRUST our own data to solve problems others have.
This intense and extensive opportunity provided by scores of clients threw open the issues most teams and companies faced.
The COMMON unresolved problem
In a crux, what we saw was...
For years, organizations have invested heavily in several changing technologies to stay abreast of times.
New systems were implemented.
New applications were deployed.
New digital transformation programs were launched.
One challenge persisted.
Different teams held different versions of the same customer.
Critical information was duplicated across systems.
Business leaders spent valuable time debating which data was correct instead of acting on insights.
The issue was not technology.
The issue was DATA trust

A Discovery That Changed Everything
Through decades of working with enterprises across Banking, Financial Services, Insurance, Government, Healthcare, Retail and Telecommunications, we observed a recurring pattern.
Every strategic initiative depended on data.
Customer experience depended on data.
Compliance depended on data.
Growth depended on data.
And when, Artificial Intelligence made its entry this fragile layer entirely depended on data.
When data is fragmented, duplicated or inconsistent, every decision becomes harder and every transformation becomes slower.
That realization led to a simple but powerful belief:
You cannot create intelligence from confusion.

Why We Built SiNGL
SiNGL was created to solve a challenge that organizations have struggled with for decades.
How do you create one trusted view from thousands of disconnected sources?
How do you ensure that every team, every process and every decision is built on the same foundation of truth
The answer is
a Single View.

A single view of customer.
A single view of patient/doctor.
A single view of citizen.
A single view of student.
A single view of guest.
A single view of passenger.
A single view of the asset, that matters most.
This is the philosophy behind SiNGL.
The AI Moment
Today, organizations around the world are accelerating their investments in Artificial Intelligence.
Yet many are discovering an uncomfortable truth.
AI does not solve poor data.
On the contrary it exposes it.
We all know that the quality of AI outcomes is directly linked to the quality of the data beneath it, yet it is surprising how companies don't rush to solve the core issue. Today protection of Personal Information related to individuals is not just critical and valuable for business, it forms part of governance and compliance requisites as well.
To get to this assimilation of the vast ocean of PII becomes first step, then aggregating the like to then identify the unique persons comes next. What you can do with this sorted, classified PII decides reach, communication, sales, marketing and growth strategy too. AI layers added to what SiNGL Deduplication platform delivers offers a host of possibilities accentuating the Value Realisation in real times
Without trusted data, AI creates uncertainty.
With trusted data, AI creates intelligence.
This is why trusted data is no longer a technology initiative.
It is a business imperative.

Our Promise
Is to transform fragmented information into trusted intelligence. To help organizations replace multiple versions of the truth with one trusted view. To create the foundation that allows businesses to innovate, grow and embrace AI with confidence.
We believe...
Technology evolves. Platforms change. AI will continue to advance. But one principle remains constant. Before Artificial Intelligence, there must be Trusted Intelligence. And trusted intelligence begins with a single view.
This is why we built SiNGL